These are important new steps for the Association of Jamaica Attractions Limited (AJAL). It is impossible to overstate the importance of the launch of the AJAL web site.

The attractions in any destination are what set it apart from all other places.  In Jamaica we are privileged to have more attractions than the rest of the Caribbean combined. The members of AJAL who are said to have the most exclusive and unique Jamaican attractions, provide our visitors with opportunities to have wonderful experiences and take home unforgettable memories of Jamaica. Thus, attractions not only improve visitor experience but contribute to the growth of Jamaica’s hospitality and tourism sector.

AJAL’s decision to facilitate a close working relationship among its members is an excellent model for our industry and one worth emulating.  The latest evidence of this collaboration is this web site which highlights the many and varied attractions where a visitor can have opportunities to learn new things, have great adventures and experience joy beyond measure.

The AJAL web site is thus set to become an important place for persons from around the world wishing to come to Jamaica. I am convinced that AJAL’s attractive and useful website, with its high search engine rankings, will turn out to be a valuable resource for its members, who can now take advantage of a global presence and access to a large volume of new clients.

This development can only signal growth and success for Jamaica’s hospitality industry by getting the word out to tour operators everywhere, about our offerings here in Jamaica. As such I congratulate AJAL on the publication of this amazing new web site, and wish you every success with this new marketing tool.

One Love.

Hon. Edmund Bartlett M.P.
Minister of Tourism

The Jamaica Hotel & Tourist Association salutes the Association of Jamaica Attractions Limited (AJAL) on the leadership role it plays in representing the ever growing Attractions Sector in Jamaica.

As Jamaica's tourism product  grows and even more importantly become recognized as the Caribbean's most diverse destination, the enviable reputation that the many creative Attraction companies located here have gained, make their profound impact on our sector that unique 'hook' to a complete vacation in Jamaica.  We undoubtably boast the best possibilities for accommodation whether on the beach, in the mountains, in a remote country hideaway or in the heart of one of our cities, but all of our hoteliers are quick to point out that the partnership with the active and adventurous side of Jamaica is bar none our most important.

AJAL's members ability to expose Jamaica's treasures to the world in a sustainable way, ensures that the memories of both our local and foreign visitors alike leave with an expanded view of the depth to us as a people and the amazing appeal of our natural resources.

Tourism has proven itself to be Jamaica's best bet for economic success and the JHTA as the main Tourism trade organization is proud to be associated with AJAL and its members as our vision for the development of our people and country are in sync and with that fact we wish your organization continued growth and strength.

Best Regards

Wayne Cummings
President
Jamaica Hotel & Tourist Association

The attractions sector is one of the areas that truly separates Jamaica from our neighboring islands, as we are blessed with a wide range of natural diversity such as our mountains, rivers, valleys and picturesque waters, just to name a few. Our unique variety of natural attractions has in turn helped to position Jamaica as the complete destination where our visitors can experience ALL that our country has to offer – in addition to sun, sea and sand.

Please take a few minutes to browse through our website and familiarize yourself with our wide array of attractions and tours. Enjoy the beauty of nature through lush foliage high up in themountains, travel deep into the beautiful countryside to feel the rural laid-back ambiance or share the pleasure of traveling along our scenic coastline. Experience the thrills of our aquatic adventures in the warm blue waters of the Caribbean Sea or just sip on an icy cold beer at your favorite hangout spot and enjoy the breathtaking scenery.

The warmth of our people, our rich culture and heritage, and the tantalizing taste of our exotic cuisine await you. We guarantee that you will return time and time again!!

Marc Melville
President,
Association of Jamaica
Attractions Ltd.